MY WHY

 My why is the purpose of my brand. It’s a story that never ends as I continually adapt to the needs of my customers, manifested from a place of love and conviction.

I’M A SOULFUL, CREATIVE WHOSE PURPOSE IS TO HELP YOU.

(I could have put some really ‘fluffy’ words around this, but the truth is I really do want to help you!)

• • •
My greatest gift is enabling you to think bigger, brighter and better. I have an inexplicable ability to transform the ordinary into things that are exceptional. It’s not magic, just my intuition; the right words at the right time. For years I would literally say “now, if that was mine, I’d do it this way”. I’m here to enable you to manifest your vision, enabling you to think bigger, brighter and better.

MY MANIFESTO

My core desires are; to serve my customer, to see their potential, empathise with their challenges, and replace negativity with positivity.

• • •

I specialise in creating authentic, purposeful brands and websites.
It’s my job to enable you to discover your motivation, understand your purpose, seek clarity in your vision and focus on the wants, needs, and desires of your customers.
My greatest gift is enabling you to think bigger, and brighter, taking you on a beautiful journey of discovery to create a truly purposeful brand.

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MY sTORY

I‘m a Brummie born and bred, but always think of Bristol as home, which I share with my fiancé Martin and our two fury felines, Sprout and Stevie. I’m an ENFJ and an Alchemist / Creator – if you are into archetypes then they sum me up rather well.

One of my biggest struggles when starting my business was imposter syndrome. My mind chatter telling me you’re not good enough or what if someone finds out you didn’t go to design school? It wasn’t until I heard the two quotes below by Danielle LaPorte; that I realised YES that is ME!

“I was to busy learning life skills to do a degree”

&

“I never stepped foot in a design school, creativity is in my blood”

You see I didn’t go to design school, but that doesn’t mean I can’t be creative. I taught myself how to use Illustrator and InDesign, and read book after book about graphic design, brand identity, colour, typography, marketing and successful entrepreneurs. I watch TED talks, attended events, webinars and workshops.

On reflection, I’m inspired by my own journey; my 25 years in the corporate world had taught me the most important lesson is understanding the needs of the customer and excelling at them, going above and beyond the expectations. Learning how to analyse and identify service improvements, to be continually adapting to the needs of your customers. Your story never ends; it continuously evolves with the needs of the customer.

It’s your customers’ opinion that matters not your competitors’. Your customer wants to know about you, the person behind the brand, which is why it’s so important for your brand to be quintessentially you. Don’t try to be something or someone your not, you won’t be able to sustain the facade. Be true to yourself and your customer.

 BE UNIQUE    BE AUTHENTIC   BE YOU

I love working with soulful creatives

If you are interested in working together, send me an enquiry and I will get back to you as soon as I can!

Contact me
 Daily Intentions of a designer  ☕Nespresso on tap Super fast broadband 🆓Enough space for the start up disk Dropbox sync's and files can be found Wordpress plugins install & themes update without conflict Free from the spinning wheel of doom Creative cloud apps don’t crash ⏲And maybe, just maybe I get the time capsule to work.  NAMASTE  #dailyintentions #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer
  Celebrating Women   #IWD2017  • I celebrating being a woman today. • I'm a woman in business • I create innovating brands • I work with women who are passionate for a purposeful brand. • I mentor women in business • I have an amazing network of women in business • I'm passionate about Customer Service • I'm motivated by the success of other women. #thisgirlcan #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer
 Emma Brooks Design - Lesson Five - • Experience & Behaviour • • Lesson five takes on the behaviour and experience, the interaction with your customer. At this stage in the Brand Strategy you are itching to get your hands on those colour swatches and are no doubt pinning like a cat sniffing cat nip! • Take a moment to design the customer experience, Jo Malone didn't just think I know lets put some pots of cream out. No instead you are offered a luxurious hand massage, the top middle and bottom notes are spoken with deep affection, a lesson in how to layer fragrance. All this for free, why? Because the customer is made to feel important enough for one on one time. • Experience & Behaviour are hugely impacted by articulation of your core values, personality, discovery, understanding and knowing your customer. How can you apply this to your brand strategy, is it a simple note in the packaging, is it a custom graphic, the more you give the more you get! • #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer
 Emma Brooks Design - Lesson Four - • Personality Positioning • • Lesson four takes on the creative stage of expressing your personality and positioning. This is where most people want to start and usually do without doing the homework of brand strategy. But without doing the homework, what is it based on? It’s likely just an aesthetic exercise. • Being able to articulate and position what your business stands for gives substance and and power to your brand. • The logo becomes just the tip of the iceberg of deep meaning throughout your business; the tagline expresses a significant point of your value proposition; and the visual style and copy voice and tone are all cohesive to your values and brand personality. Everything is working together now toward a common goal. And it’s possible that your new clarity reveals that, to be true to your brand and value proposition, you need to fine-tune or even redesign some of your products and services. • • • • #brand #thepurposefulbrand #purpose #discovery #customer #marketresearch #values #excite #delight #consumer #holistic #soulful #authentic #clarity #motivation #focus #lessonfour #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer
 I'm now booking for May 2017.  Do you have a branding project in mind? 🤔 Why not schedule a free 30 minute discovery call.  A great opportunity to pick my brains on all things branding! ⁉ https://goo.gl/EQv049 . . #brand #thepurposefulbrand #purpose #discovery #customer #business #businesswoman #values #excite #delight #consumer #holistic #soulful #authentic #clarity #motivation #focus #branding #graphicdesign #UK #branddesigner #bristol #soulfulpr #tcctribe #strategyhour #brandstrategy #logo #colour
 HAPPY VALENTINES DAY ❤❣ #valentine #heart #love #amour #kiss #redrose #loveactually #tothemoonandback #selflove
 Daily Intentions of a designer  ☕Nespresso on tap Super fast broadband 🆓Enough space for the start up disk Dropbox sync's and files can be found Wordpress plugins install & themes update without conflict Free from the spinning wheel of doom Creative cloud apps don’t crash ⏲And maybe, just maybe I get the time capsule to work.  NAMASTE  #dailyintentions #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer

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