PROJECT: ENGLANDS FINEST WEDDING CARS

PROJECT: ENGLANDS FINEST WEDDING CARS
PROJECT FACTFILE

BRIEF: Develop a brand identity and website that reflects my values and vision

CLIENT: Englands Finest Wedding Cars

SERVICES: Brand Design | Graphic Design | Web Design 

THE DESIGN BRIEF

Right from the moment I first meet Jayne, the owner of Englands Finest Wedding Cars I knew instantly that it would be a pleasure to work with such a lovely lady, and I wasn’t wrong.
Jayne Hobbs is the proprietor of the award winning Englands Finest Wedding Cars, having spent the last twenty years providing wedding car hire in the Bristol & Bath region, as the female chauffeuse it is her experience and attention to detail that makes the happy couple’s day exceptional. She has an eye for detail, she is there to assist the bride with her dress, the bridal party and help the boys with their button holes too.

Jayne had contacted me to discuss a rebrand, she really wanted to mark her semi-retirement with a fresh feminine, romantic, elegant look for her brand and website.

 

 

WORK IN PROGRESS

Both the brand and website needed to reflect Jayne’s vision and her core values. We chatted about her vision, I listened intently visualising her ideas. I presented a couple of concepts, which we adapted and before long we had a new brand style which reflected everything Jayne’s business stands for – Elegance, Romance, Vintage, and of course Classic

Customer service is the core of Jayne’s business, so it was essential for her website to have a calendar of Availability for weddings, which has received great praise and feedback.
There is a new blog, or as we like to call it Wedding Stories.  And not forgetting the beautiful Love Notes (testimonials) which are a credit to Jayne.

Continuing the brand, I designed a beautiful business card and postcards perfect for wedding fairs and venues.

englands-finest-wedding-cars-leaflet

INSPIRATION

MOOD

LOGO VARIATIONS

BRAND

WEB DESIGN

I love working with soulful creatives

If you are interested in working together, send me an enquiry and I will get back to you as soon as I can!

Contact me
 Daily Intentions of a designer  ☕Nespresso on tap Super fast broadband 🆓Enough space for the start up disk Dropbox sync's and files can be found Wordpress plugins install & themes update without conflict Free from the spinning wheel of doom Creative cloud apps don’t crash ⏲And maybe, just maybe I get the time capsule to work.  NAMASTE  #dailyintentions #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer
  Celebrating Women   #IWD2017  • I celebrating being a woman today. • I'm a woman in business • I create innovating brands • I work with women who are passionate for a purposeful brand. • I mentor women in business • I have an amazing network of women in business • I'm passionate about Customer Service • I'm motivated by the success of other women. #thisgirlcan #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer
 Emma Brooks Design - Lesson Five - • Experience & Behaviour • • Lesson five takes on the behaviour and experience, the interaction with your customer. At this stage in the Brand Strategy you are itching to get your hands on those colour swatches and are no doubt pinning like a cat sniffing cat nip! • Take a moment to design the customer experience, Jo Malone didn't just think I know lets put some pots of cream out. No instead you are offered a luxurious hand massage, the top middle and bottom notes are spoken with deep affection, a lesson in how to layer fragrance. All this for free, why? Because the customer is made to feel important enough for one on one time. • Experience & Behaviour are hugely impacted by articulation of your core values, personality, discovery, understanding and knowing your customer. How can you apply this to your brand strategy, is it a simple note in the packaging, is it a custom graphic, the more you give the more you get! • #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer
 Emma Brooks Design - Lesson Four - • Personality Positioning • • Lesson four takes on the creative stage of expressing your personality and positioning. This is where most people want to start and usually do without doing the homework of brand strategy. But without doing the homework, what is it based on? It’s likely just an aesthetic exercise. • Being able to articulate and position what your business stands for gives substance and and power to your brand. • The logo becomes just the tip of the iceberg of deep meaning throughout your business; the tagline expresses a significant point of your value proposition; and the visual style and copy voice and tone are all cohesive to your values and brand personality. Everything is working together now toward a common goal. And it’s possible that your new clarity reveals that, to be true to your brand and value proposition, you need to fine-tune or even redesign some of your products and services. • • • • #brand #thepurposefulbrand #purpose #discovery #customer #marketresearch #values #excite #delight #consumer #holistic #soulful #authentic #clarity #motivation #focus #lessonfour #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer
 I'm now booking for May 2017.  Do you have a branding project in mind? 🤔 Why not schedule a free 30 minute discovery call.  A great opportunity to pick my brains on all things branding! ⁉ https://goo.gl/EQv049 . . #brand #thepurposefulbrand #purpose #discovery #customer #business #businesswoman #values #excite #delight #consumer #holistic #soulful #authentic #clarity #motivation #focus #branding #graphicdesign #UK #branddesigner #bristol #soulfulpr #tcctribe #strategyhour #brandstrategy #logo #colour
 HAPPY VALENTINES DAY ❤❣ #valentine #heart #love #amour #kiss #redrose #loveactually #tothemoonandback #selflove
 Daily Intentions of a designer  ☕Nespresso on tap Super fast broadband 🆓Enough space for the start up disk Dropbox sync's and files can be found Wordpress plugins install & themes update without conflict Free from the spinning wheel of doom Creative cloud apps don’t crash ⏲And maybe, just maybe I get the time capsule to work.  NAMASTE  #dailyintentions #brand #thepurposefulbrand #purpose #discovery #customer #experience #values #excite #delight #consumer #holistic #soulful #authentic #behaviour #motivation #focus #lessonfive #branding #bristol #brand stylist #branddesigner #branddevelopment #knowyourbrand #knowyourcustomer

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