Chatterbox

Chatterbox

If it needs a manual, it’s not a strategy.

Why the best strategies disappear into the background and just work.

Emma Brooks's avatar
Emma Brooks
Jun 16, 2026
∙ Paid

What this is: A clear argument for why simplicity is the only strategy that actually gets used.

Who it’s for: Consultants who are brilliant at what they do but drowning in complexity they didn’t create and can’t seem to shift.

What you’ll take away: A different way to think about what a strategy should feel like to run and five principles that have guided…

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