The Chatterbox Reset - A Note from Emma
Screenshot: My current Chatterbox homepage as of 30/05/2025
TL;DR
I realised I've been sitting on a treasure trove of unfinished content that could really help solo creators.
As I embark on a reset for my Chatterbox platform this June, I'm committing to organising my content around what my audience truly needs. Instead of just churning out random ideas, I’m focusing on delivering strategic, practical frameworks that meet creators where they are in their journey.
So, what’s in your drafts that deserves to be shared?
Let's bring that hidden gold to light!
See that pinned post? 👆
That's the first task checked off my Chatterbox Reset list.
Here's what happened: I asked Claude to analyse my entire content library, every published piece, every draft, every half-formed idea sitting in my Substack backend.
What it showed me was both humbling and exciting.
I had foundation articles just sitting in my drafts.
Pieces that could genuinely help solo creators build better relationships with their audience. Content that addresses the real struggles I hear about constantly the overwhelm, the advice that doesn't fit, the exhaustion of chasing every lead.
But there they sat. Unfinished. Unpublished. Unshared.
Taking June as a Reset Month
I'm using June to get Chatterbox properly organised around what my audience actually needs, not just what I feel like writing about on any given Tuesday.
The goal? Meet my readers where they are instead of assuming everyone's at the same stage of understanding brand relationships.
Some of you are just discovering that traditional marketing advice doesn't fit solo creators. Others are ready for advanced RSL Framework applications. Most are somewhere in between, building trust and looking for proof that there's a better way.
Same newsletter. Different approach.
The Question That Started This
What's in your drafts that the world needs to hear?
I'm serious. Right now, go look at your unpublished content. Your half-written posts. Those "someday" pieces you keep meaning to finish.
What solutions are you sitting on? What insights have you buried under the pressure to create something "perfect" or "complete"?
I bet there's gold in there. I bet there are people who need exactly what you've already written—they just can't access it because it's stuck in draft mode.
What This Means for Chatterbox
You'll start seeing more strategic content organisation. More intentional progression from basic concepts to advanced applications. More of the practical frameworks that actually work for solo creators who want to build sustainable businesses.
Less random inspiration. More systematic help.
The pinned post about Broadcasting is Not Connecting is just the beginning. There's a whole content ecosystem being rebuilt around meeting you where you actually are in your business journey.
Your Turn
What's sitting in your drafts folder right now that someone needs to read?
Drop a comment and tell me. Let's get that good stuff out into the world.
Building relationships that last with courage and conviction.
P.S. If you want to see how AI can help you audit your own content strategy, drop a comment. I'm happy to share the exact prompts I used to uncover my draft goldmine.
i'd love to “see how AI can help you audit your own content strategy, drop a comment. I'm happy to share the exact prompts I used to uncover my draft goldmine”.
I don't have anything in drafts because I write as it comes to me, so Could it analyze what I've already written so far and help me in that way? Thanks, Emma