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Why Being “Always On” Is Killing Your Creativity
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Why Being “Always On” Is Killing Your Creativity

Why setting boundaries is the secret to creating your best work—and how top creators grow by doing less.

Emma Brooks's avatar
Emma Brooks
Dec 17, 2024
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Why Being “Always On” Is Killing Your Creativity
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Here’s a little-known truth: the most successful creators aren’t “always available.”

That Substack writer you admire? The one who seems to reply to every DM, collaborate with everyone, and still produce viral posts?

They’re not doing what you think.

The Lies You’ve Been Sold About Success

You’ve probably heard these myths:

  • “Creators should always be accessible to their audience.”

  • “Networking non-stop is the only way to grow.”

  • “Every DM is an opportunity you can’t afford to miss.”

  • “Saying no will sabotage your growth.”

Here’s the reality: buying into these myths will burn you out, stall your progress, and leave you with nothing left for the work that actually matters.

The Reset Successful Creators Swear By

After interviewing top Substack creators earning six figures, here’s the truth:

  • They’re unavailable on purpose.

  • They say no to 90% of opportunities.

  • They protect their energy like it’s their most valuable asset (because it is).

The result? More focus, better content, and faster growth—with far less stress.

What’s Possible When You Set Boundaries

Sarah, one of my clients, thought she had to be everywhere, all the time:

Before Boundaries:

  • 60+ hours a week managing relationships

  • Constant anxiety about missing opportunities

  • Scattered content creation

  • Revenue: $3,000/month

After Boundaries:

  • 5 hours weekly for focused connections

  • Guilt-free time off

  • Consistent, high-quality posts

  • Revenue: $15,000/month

The difference? Boundaries.

Ready to create your own “relationship reset”?

Subscribe now to unlock:

  • The exact framework top creators use to manage relationships without guilt.

  • A step-by-step guide to reclaiming your energy and time.

  • Bonus tips to implement boundaries that stick.

Upgrade and access the full strategy.

Get 25% off for 1 year

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